TRUSTED BY


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ICDBM



HOW WE WORK WITH YOU
Three ways in. One outcome: you, positioned for the opportunities you actually want.
01
For Individuals
One-to-one personal brand coaching for career progression, career transition and unlocking business growth.
Academics on the path to professor · Academics on the path to leadership · NHS consultants building private practice · Lawyers seeking promotion to partner · Corporate employees scaling leadership · Female founders ·
Women in business · Women scaling businesses
02
For Organisations
Workshops, keynotes and pop-up on-site coaching that raise the visibility of your women leaders.
Law firms · Professional bodies · HR, DEI and L&D teams · Networks · Conferences · Teams · Retained in-house coaching · Retained training provider · Advisory support for increasing visibility of women in leadership · Advisory support for Talent acquisition
03
For Universities
Workshops, coaching and advisory that builds academic personal brands and builds value propositions for your faculty, institution and beyond.
Academics on the path to Professor · Academic founders building visibility · Academics on the path to leadership · Faculties sharpening their value proposition · Leadership boards attracting talent · Academic founders sharpening their value proposition · Universities growing their presence · Academic talent attraction & search services.

Dr Sam Lynch, Founder
Dr Sam Lynch is the founder of Work Smarter, an advisory practice that supports high-achieving women. Her clients include corporate career women, female founders women in professional and chartered careers such as academia, health & medicine and the law. We deliver keynotes, workshops, career coaching and business coaching.
Sam has spent two decades across corporate marketing, academia and business innovation.
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